Random samples and bias
How to do it:
1. Name the population you want to talk about.
2. Give every member a fair chance to be picked (a random sample).
3. Check the question: no guilt-trip wording, and a sample large enough that a second survey would look similar.
Worked example: Standing only at the snack line to ask about Spirit Week wristbands overweights hungry shoppers. Drawing 40 names from shuffled advisory rosters is closer to random.
Check: bias is not "wrong arithmetic." It is a mismatch between the people you measured and the population you advertise. A cafeteria Instagram poll is not a school-wide random sample.
